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Our story

Twenty-five years of making Lugano dream

We opened in 1998 in a small window on Via Nassa, with a globe, two desks and the belief that a journey is built by listening, not selling. Not much has changed since: the globe is still there.

Today we are a team of consultants who have, in person, set foot in most of the destinations we propose. The internet has made everyone their own travel agent - and that’s fine. We remain for those who want something more: the right advice, a hand in the hard moments, the trip you didn’t even know you wanted.

- The YOURBRAND team

The globe in the travel agency
1998 founded in
60+ countries worldwide
4.9 across 1,200+ reviews
24h to get your quote

Our credentials

Why you can trust us

Since 1998

Over 25 years of journeys built by hand for our clients.

Guarantee fund

Members of the Swiss travel guarantee fund: deposits protected.

Dedicated consultants

A team of real people, each with their own specialisms.

60+ countries

A network of trusted local partners on every continent.

Why an agency

A website sells you a flight. We design the journey.

Booking on your own is easy until something goes wrong. When a flight is cancelled, a time changes or you need real advice, there’s a difference: us.

We genuinely know the places

We visit the destinations, try the hotels, talk to local partners. We only recommend what we believe in.

One consultant, a real person

No call centre. You have a named point of contact who follows you before, during and after the trip.

Protected and guaranteed

We are covered by the Swiss travel guarantee fund: your deposits are always protected.

24/7 assistance on the road

Flight cancelled at midnight? A number answers, in Italian, wherever you are in the world.

Transparent pricing

A clear, all-inclusive quote with no last-minute surprises. And often fares you won’t find online.

Travelling with respect

We favour local partners and properties that care for their region, for tourism that’s good for your hosts too.

FAQ

The questions we’re asked most

How much does a quote cost?

Nothing. The consultation and the quote are always free and without obligation. You only pay when you decide to travel and accept the proposal.

Is booking with you more expensive than online?

Almost never. Thanks to our partners we often get better fares, and our advisory work is included. Plus you get assistance, a guarantee and a human point of contact: things you can’t buy online.

Can I change a ready-made package?

Of course: the packages are a starting point. We shift the dates, add nights, include stops or experiences. In the end, every trip is effectively tailor-made.

What happens if a flight is cancelled?

We take care of it. During the trip you have an assistance number active 24 hours a day: we reorganise flights, transfers and hotels while you stay calm.

Is my money protected?

Yes. We are covered by the Swiss travel guarantee fund: in the event of insolvency your deposits and your return are guaranteed. It’s a safeguard that DIY booking does not offer.

Do you also arrange group and corporate trips?

Yes: honeymoons, group trips with friends, anniversaries, but also incentive trips and team building for companies in Ticino. Tell us the occasion and we’ll find the right format.

Shall we start dreaming up your next trip?